Account Services and Consultation

To The Top's combination of website marketing services are designed to ensure your website experiences the maximized amount of exposure on the web.  Our market strategies will increase traffic, generate leads, create higher search engine rankings and increase overall presence on the internet.  Our proven methods and  unique relationships with search engine partners allows us to show you the best ROI (return on investment) and will make you feel confident in choosing the "Opt that brings you to the Top"

We use many techniques that are proven to work.  We also like to make each step in the process of our services easy to understand.  The last thing we at To The Top would want is one of our customers not knowing what was being done with their investment.  This Section highlights our Consultation Process & Account Services and Fees if you have any question or would like a Free Keyword Analysis please call us at 1-877-TOP-MKTG.  Thank you for your time and remember your business always valued and appreciated. 

Our Account Services

General Website Optimization includes:

Meta Tag Optimization, Strong keyword selection and usage, Hyperlink text optimization.

Pay-Per-Click Campaign:

Pay-Per-Click is the process of bidding for search terms or keywords that best describe your services and products.  For example if your main products are Sneakers then you would pay a certain price for the keyword "Sneaker."  If you’re are the highest bidder for the keyword "Sneakers" then your website's ad link would be first on the search engine listing page.

Per-Call Campaign:

Pay per call is a powerful yet economic service that connects consumers with your company by phone.  It can help grow your business by providing phone leads directly from the internet straight to your company's phone line.  Pay per call is similar to pay per click because you bid on keywords or search terms that best describe your products and services.  If you are the highest bidder for the keyword or search term then your ad would be first on the search engine listing page.

Link Building Campaigns:

Link building is an optimization technique.  It is an effort to build, relevant quality inbound links to your website in order to increase website importance and therefore increasing your rankings in the major search engines (Creation of trade links, One-Way links, Back links and reciprocal and non reciprocal links.)

Affiliate Marketing Services:

Creation of Affiliate Marketing in which you enlist other to be resellers of your products and services on the web through links off their sites which leads to your web site, you pay the re seller a portion of the profit from the product or service.

Banner Design (flash and non flash):

Creation of banners in specific sizes that can be used for promotions, links etc (check with your Account Executive for specific sizes.) 

Double Opt in E-mail Marketing:

Double opt in e-mails to provide your company with targeted sales leads from consumers who are interested in your products and services.  We give you the ability to pin point your leads down to the country or state and industry you are trying to target.  

E-mail Lead Generation System:

A system of capturing leads from your website by creating a lead generation system that can be used to build your customer base and provide you with sales leads from targeted customers. This will help you capture potential customers and convert them into buyers of your products and services. 

Press Releases:

An SEO press release is an ideal way to get in front of new potential customers.  Online news providers, hungry for quality news items, publish your headlines or your entire release for their audience to read. Your press release is optimized for the search engines.  Your keywords are strategically used throughout the press release so that your release appears in places like Google News, Yahoo News, and other news sites for the keywords you’re targeting.  

 Article Writing Services: 

Submission of your article to hundreds of general and niche content publishers to include on their websites.  Your article receives a byline with a link to your company.  Whenever possible, we include your link in keyword anchor text in this byline.  The number of content distributors that will publish your article depends on your industry, but generally you can expect to receive 25 – 100 mentions of your article on the web. 

Newsletters Writing Services:

Creation of regular, reader-centric, newsletters which is the best way to create fresh informational content in the mind of your target audience and produce regular content for your newsletter subscribers today.  This will maximize the value of website traffic and help you stay in front of this warm audience who isn’t ready to buy just yet?

Content Writing services (online and offline):

Persuades more visitors to buy your products and services by having quality sales copies on your website is like having a highly-skilled sales person working for you 24/7/365.  Good sales copywriting combines psychology with sales know-how and time honored copywriting skills to get visitors in the mindset to BUY!  

Logo Design: 

Creation of a custom logo for you business that can be used for your website, brick n mortar store, mailings etc.   

Corporate Identity writing services:

By focusing on your assets, your unique selling proposition, your benefit to customers and your victories, we create corporate identity pages that work to win over your potential customers.   

Landing Pages writing services:

Creation of laser targeted landing pages that maximize your advertising campaigns and gives visitors exactly what they hoped to find after finding your pay per click ad, press release, or other advertisement.  Turning your advertising efforts into fast profits with targeted landing pages. 

Blog writing services: 

A blog is a powerful SEO and social networking tool.  Blogs can get you in front of new people that may have never found your website.  The creation of regular posts keep search engine spiders coming back more often and keep readers interested.  Blogs can turn surfers into subscribers, keeping your name and your products fresh in their minds.  

Web Branding:

Brand name keyword protection for your company’s specific keywords that relate to your products and services which helps build brand identity from continual exposure on the internet.

Site Submission:

Submission of your company’s website to all the major search engines to make sure that your company is not losing any prospective business to your competition and gaining maximum exposure which involves initial website submission and continual submission to keep your new content index with the search engines.

Website Reconstruction: 

We reconstruct your “Poorly designed and non- competitive website,” into a competitive site that is intricately designed to help you reach your marketing goals because having a website is not enough you need a competitive website that is designed to succeed on the internet.  

 Website Development: 

We develop a website that is not only effective for your business, but is also intricately designed to help reach your marketing objectives.  This will give you an advantage over your competitors because your site will be designed to succeed on the Internet. 

Website Maintenance:

Website maintenance includes revising, editing, or otherwise changing existing web pages to keep your website up to date. The periodic addition of new web pages is also part of maintenance services.

Complimentary Services:

Over all-site navigation analysis, A total usability analysis, and HTML debugging.

Your Cost: 

This consultation comes in three stages: (1)We perform a website  analysis. (2)We find out your companies marketing goals and what products and services your company offers.  (3) We explain how our services can improve your website and maximize your marketing potential.

One Time Account Setup Fee-For As low as $99 for each account. This covers in depth research and analysis of your company, setup of your account and statistics about your website and current campaigns.

Monthly Marketing Budget: You choose a monthly marketing budget that fits your company needs.  Then allow us to help you advertise successful on the internet and grow your company’s online presence while you do what you do best, “Run Your Business.”